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How to develop a sustainable business plan? Katrin and Sander, second year students International Food & Agribusiness, accepted the challenge. As ice cream lovers, they found the perfect business idea: ice cream made with vegetables. Rolling out their business plan they focussed on the product development, market research, marketing strategy, operations and contribution to the Susainable Development Goals. Check out their vlog to find out how the ice cream tasted!

Business Development Challenge

How to develop a sustainable business plan?

 As ice cream lovers, Katrin and Sander found the perfect business idea: ice cream made with vegetables. Bingo!